POP Auto-Generator

An automatic typesetting system made for a nationwide drug store chain in Japan. Their POP used to be made by designers by hand and it needed complicated information gathering. Using this system, information is managed by the File Maker and is seamlessly cooperated to the Illustrator’s plug-in for automatic POP typesetting. This system dramatically improved the work efficiency.

completion: Jul.2009
client: a major drug store chain
field: typesetting, POP, design